craft beer b(r)and: where music meets brews
vadia
packaging
Music has always been at the heart of Vadia's identity, symbolizing conviviality, entertainment, relaxation, and fun. In collaboration with the Vadia team, I embarked on a creative journey to translate this musical spirit into visual form. The result? A series of labels inspired by the instruments that make up a band: the piano, saxophone, drums, and guitar.
Each label tells a story, evoking the vibrant energy and dynamic rhythm of music. From the intricate details of the piano keys to the bold strokes of the drumsticks, every design element is carefully crafted to capture the essence of Vadia's Original Range.
With these new labels, Vadia's Original Range takes on a new life, seamlessly blending the worlds of craft beer and music. Whether enjoyed solo or shared among friends, each bottle embodies the spirit of camaraderie and celebration that defines the Vadia experience.
Website
In order to reflect the brand's ongoing evolution and growth, the new website exudes an elegant aesthetic, with elements inspired by the artistry of craft beer production. Through subtle yet impactful design choices, the website sets the stage where the beer itself takes center stage, allowing its distinct flavors and styles to shine.
Neutral tones serve as a backdrop, allowing Vadia's diverse range of beers to stand out and effectively communicate their unique styles and compositions. From crisp lagers to bold IPAs, each beer is presented with clarity and sophistication, inviting visitors to explore and discover their next favorite brew.
The result is a modern and versatile website, poised to showcase new editions, ranges, and flavors while remaining true to Vadia's DNA: the crafting of beers that elevate moments of conviviality, music, and shared experiences among friends. And for the ultimate Vadia experience, nothing beats enjoying a cold one at the Vadia Brew Pub.